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The Challenge And Promise of JIT Recruitment  - Financial Express: August 2, 2003

Tarun Narayan
 

This is a gap that Wipro Infotech Ltd, like several other IT corporates would have confronted at some point of time: the teams would have been recruited in anticipation of a major order that the company expects to come its’ way. All those who have been inducted would have also received specific profiles and certain tasks that needs to be accomplished on the job. And suddenly the “prospective customer” calls back to say that they may not be able to provide the company with the business. Until the organization is able to bag another project, the entire team is rendered idle and under utilized or in other words “benched”.

But with the deployment of “Just In Time (JIT)” recruiting, an HR initiative this is the experience that the organization currently undergoes — the interviews for inducting teams for specific projects are already completed. The company has also spotted the right candidates for the job. Now the sales team through an initiative termed “funnelling” hunts for projects in the market. And once the agreements for executing a major order has been signed, the selected candidates are asked to join the organization. “The benefit that we derive through the initiative is that the time lag between candidates joining the organization and being put on to a certain project has considerably shrunk”, says Mr. Joseph John, Head of Resourcing, Wipro Infotech Ltd.

This implies that instead of getting recruited for tentative businesses, the organization is able to induct teams for concrete ventures. “And in a service industry where talent is a critical raw material, such an initiative helps us in utilizing them to its fullest”, Mr. John informs.

Strategic Resourcing

Along with addressing the problem of benching, the company has also integrated the initiative with the strategic resourcing in the organization. This implies that the company tries to shrink the cycle time between the interview and the actual offer letters coming to the candidate.

This becomes an important area for implementation because along with ensuring that people do not remain idle, it is equally crucial for the organization to ensure that the company has a certain set of talent pool ready to work on an impending project.

And this is attained through a couple of initiatives. Firstly the company uses e-HR for screening the entire profiles of the candidate. Once the interviews have been completed, the profiles that were available in the technology system before the start of the interview becomes an easy reference point for the organization to send the offer letters.

There are also a panel of certified trained interviewers who are given the mandate to get the quality talent within the minimum possible time span. When the company is looking for talent from across the nation for a critical project, the organization also ensures that there is no wastage of time due to travel and other procedural rigmaroles. “Towards this end we have video conferencing interviews that are conducted. And for professionals who may not have an access to video conferencing can hop into the nearest branch of the organization anywhere in India and fix up a common time for interaction”, explains Mr. Joseph.

To help candidates to speedily gear up with all the information they may need about the jobs in the new environment, even post induction the company provides access to the intranet where they can navigate the internal career opportunities that are available with the establishment. “They do not have to necessarily wait till the next appraisal to solve their puzzle on ‘what is in it for them?”. says Mr. John.

Challenges And Alternatives

Importantly, the challenge of benching cannot be completely done away with. For, there could be instances where the company signs up on an agreement with the client and recruit people for the project. But subsequently the organization may be suddenly faced with a scenario where the client has postponed the execution of the order for a future date. “Benching in such an instance can get replicated on a different canvass altogether”, says Prof. Bilol Bose, SP Jains’ Institute of Management Studies and Research. “As of date we have not faced such a scenario since the clients with whom we are dealing are those who have a certain stature and reputation in the industry”, says Mr John.

However, consultants do not rule out the possibility altogether. But there are no clear cut solutions either. Says Ms. Purvi Sheth, director, Shilputsi Consultants: “All such initiatives are meant to reduce the sunk cost of the organizations, whether it is prevalent in the form of people or products”.

But Ms. Sheth is of the view that such initiatives at least helps in reducing the cost if not completely do away with that. But there are certain refinements that consultants recommend towards this initiative.

“Firstly companies need to look at professionals with multiple capabilities so that they can be put to some other projects when there are such eventualities”, says Ms. Sheth.

The need will also be to ensure that all the contingencies are taken into account before structuring JIT as a recruitment practice. According to Ms. Sheth, HR should also take the role of a strategic forecaster. This is important because once the project is completed, due to lack of relevant capabilities to tackle future projects, the entire workforce gets redundant. “Many a times an entire team has the orientations to perform on a tele-marketing project. But the next time they are confronted with an assignment of a different nature, they just throw up their hands”, says Ms. Sheth.

Consultants also recommend the need for software companies to move into what is being called as a shamrock organizations. Says Prof. Bose: “Exactly as the shamrock tree has three different types of leaves, even organizations need to have three different types of people”.

This could incorporate the core team that is a permanent staff in the organization, the temporary staff and the consulting varieties who can provide qualitative roadmap for the organization.

In such a scenario, when the organization faces the problem of benching the internal consultants can suggest redeployment of the temporary staff.

Finally JIT indicates another reality in the management landscape: only those professionals with strategic acumen and cross functional capabilities will be able to survive in the modern day service organizations.

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